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Bonnaroo festival reveals iBeacon iPhone notification stats


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The official iPhone app for the Bonnaroo music festival sent more than 97,000 push notifications to attendees this year, according to stats released by its tech partner. This year’s event saw the festival using Apple’s iBeacons technology to provide “proximity-based messages” to fans as they wandered around the site. App provider Aloompa says that 20%...

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