We’ll have to wait a while for news on how Apple plans to develop Beats Music as a service, but post-acquisition, the company is already ramping up promotion of its iOS app. 9 to 5 Mac noticed yesterday that Apple now includes Beats Music in the ‘here are some great free apps to get you started’ pop-up that appears when new iOS users first visit its App Store. That’s alongside Apple’s existing apps like Pages, Keynote, iMovie, iBooks and GarageBand – a powerful shop window for the company’s own services. While it sounds like a small change, it’s evidence of Apple’s desire to quickly make Beats Music part of its family of apps, rather than holding it at arm’s length – no collywobbles about iTunes cannibalisation just yet. Although admittedly, preloading Beats Music as part of the upcoming iOS 8 software so it’s already on the homescreen when people fire up their new iOS devices would be a bigger step…
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…