When Beats Music launched early this year in the US, one of the key planks in its marketing strategy was a deal with telco AT&T to offer the service to its customers – including a $14.99-a-month family plan covering up to five people in a household. Eight months on, though, the partnership appears to have come to an end. MacRumors reported yesterday that AT&T is no longer offering the deal to its customers, while the “subscribe with AT&T” option has been removed from Beats Music’s website. Neither side is commenting on whether this is simply the planned marketing campaign coming to an end, or a premature end to the partnership following Apple’s acquisition of Beats. All AT&T is saying is this: “There haven’t been any changes for AT&T customers who currently have the Beats Music family plan or who are within their free trial period. New subscribers can still get Beats Music through their app store or atbeatsmusic.com.”