Tesco has just sold its Blinkbox Movies service to British ISP TalkTalk, but it seems its Blinkbox Music service may also be finding a friendly buyer: Australian digital music firm Guvera. The Financial Times reported yesterday that Guvera is in “exclusive” talks to buy Blinkbox Music for a “small fraction” of the £12m that Tesco paid to buy streaming service we7 in 2012, before relaunching it as Blinkbox. The report suggests that the deal should close in the next month. The acquisition signifies global expansion plans for Guvera, which has so far focused on Australia and Asia. That said, the FT’s claim that Guvera will replace Blinkbox’s branding and user interface with its own, and the fact that its existing platform partner 7digital is expected to play the same role in Europe, suggests that what it’s really buying here are Blinkbox’s 1m users.
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Tools: Kaiber
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