Personal radio service Pandora will be cosying up to brands and their agencies even more in 2015, with a new senior vice president of agency and advertiser development. Alan Schanzer, a veteran of the ad-tech and agency world, is joining the company in the new role, with a brief to strike bigger and deeper deals with agencies to advertise on Pandora. “It really is spending time at the most senior levels within holding company, individual agencies [and] at brands to talk about what their needs are at a fast-changing time,” Pandora’s chief revenue officer John Trimble told AdAge. “He understands the relationships, the brand building and he has a good feel for how our tech stack is going to need to evolve.”
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…