YouTube’s reputation among independent labels and artists has taken a buffeting over the last year, but Google’s online video service remains a widely-used platform by musicians. The company is hoping to take everyone’s mind of licensing shenanigans with the launch of a new resource for musicians: YouTube for Artists.
“This initiative will give you two things: the tools to best connect with fans, and promotional programs to help you get discovered and grow,” explained YouTube as it launched. “Here you’ll find tips on how to best get discovered, lessons on engaging with your fans beyond your music videos, a guide to making money on YouTube, and more.” The site will also include a new analytics tool to show musicians where their viewers are located down to city level, with the aim of helping them plan tours.
Tools: platforms to help you reach new audiences
Tools: Kaiber
In the year or so since its launch, AI startup Kaiber has been making waves,…