As predicted, former BBC and Intel executive Erik Huggers is the new CEO of Vevo, replacing founder Rio Caraeff who departed at the end of 2014. In an interview, Huggers outlined ambitious goals for the music videos service. “When I looked at the Vevo opportunity, I said ‘My god, this is one of the leading video assets on the planet and there is so much more than we can do with it.’ 

Original programming, the brand, product features,” he told Billboard, while declining to give specific details about any of those areas. He did praise “a shareholder group that’s ambitious, that wants to build this business over the long term” and hailed the potential of “an audience in the millions and millions, consuming video at ever-increasing rates”. Huggers added that he is resigned to the existence of service exclusives in the coming months and years too: “The game of exclusives is as old as the media industry. Movies are just a form of windowing. So you know, will it be around in the online space, absolutely. It is already.”

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