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Only 36% of American smartphone owners use messaging apps


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Count us surprised by the headline finding from the Pew Research Center’s latest US study: it claims that 36% of American smartphone owners are using messaging apps, although that rises to 49% of 18-29 year-olds. Both figures seem low to us, given the buzz around WhatsApp, Facebook Messenger and rival apps – and the fact...

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Written by: Music Ally Blog