MQA is the latest company hoping to ignite a demand for ‘high-resolution’ digital music, with its format designed for streaming or downloads, created by Meridian Audio co-founder Bob Stuart.

His new company has just signed a high-profile licensing deal with Warner Music Group, which will see the label group making recordings available in ‘studio master quality’ through MQA distributors.

“Music fans will love it when they hear it, and WMG is thrilled to be partnering with MQA to take the next step in bringing hi-resolution music to consumers across the globe,” said Atlantic Records boss Craig Kallman.

For now, those distributors include 7digital, Tidal, Onkyo Music and Kripton HQM Store according to MQA’s website.

Stuart said that the WMG deal is “a giant step forward for MQA” as it tries to overcome any industry caution caused by the failure of past hi-res initiatives such as SACD and DVD-Audio.

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