Nick Koenig – aka Hot Sugar – is the latest artist to experiment with virtual reality, through a partnership with Viacom Next.

His new project is called The Melody of Dust, and will be released initially for the HTC Vive headset. It’s an interactive VR app that involves exploring a room and using the different objects within it to access music created by Koenig.

“I’m looking at it as a new music listening experience. It’s like jumping into a new venue for listening to the music,” he told Engadget as the project launched at SXSW this week. Koenig is steadfast in his belief that VR is going to have a big impact on the musical world, too.

“The technology is constantly evolving; 360-degree video to Vive is already a whole different thing,” he said. “As this continues developing, the future of most media will be some iteration of this sort of thing … That’s why we’re not afraid of jumping the gun and doing an album on a platform most music fans don’t even own. I have faith in a few years it’ll be just as relevant, or at least unique.”

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