Grammofy was a classical music-focused subscription-streaming service that launched in May 2016 in the UK and Germany, but then shut down in November 2017.

At the time, the company said that despite “continued growth and vigorous efforts” it hadn’t been able to “build the necessary mid-term financial solidity to fund the man-hours needed to continue delivering a high-quality product”.

Four months on, the service has returned, but this time as a free service, without its own licensing deals.

“We appreciate that most listeners don’t want to pay for the same content twice on different platforms, but still value what expert niche-services, like Grammofy, can offer,” explained an email to past listeners.

“So, we decided to integrate Grammofy with Spotify. You now simply connect Grammofy with your Spotify Premium account to listen to music through the specialised Grammofy interface and access the depth of information and fresh musical experience we are known for.”

For now it’s web-only, with plans to reactivate the Grammofy iOS app later. The company also says it will connect other streaming services “shortly” alongside Spotify. It sounds good, but with no subscriptions, the question now is how Grammofy will make money.

EarPods and phone

Tools: platforms to help you reach new audiences

Tools: Kaiber

In the year or so since its launch, AI startup Kaiber has been making waves,…

Read all Tools >>

Music Ally's Head of Insight

Leave a comment

Your email address will not be published. Required fields are marked *