Distributors signing new deals with labels is such a common occurrence, it rarely makes a story in this bulletin. Yet FUGA’s latest sheaf of deals includes a couple that are relevant to a bigger trend we’ve been covering recently: esports and gaming.
The company is working with games publisher Riot Games, which makes one of the key games for the esports world, League of Legends. Outside China and South Korea, FUGA will be distributing the game’s entire music catalogue, including tracks by the game’s newly-minted virtual K-Pop group K/DA. Its debut release ‘POP/STARS’ has just trumped BTS (no less) to top Billboard’s World Digital Song Sales chart, while the track has nearly 62m YouTube views and 16.7m Spotify streams.
FUGA’s other new gaming-relevant deal is with electronic-music label Monstercat, whose catalogue includes the official soundtrack for Rocket League – another popular game and esports hit, with 50 million players.
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