Deezer has sprung a surprise with the launch of a brand new app called Radio By Deezer. It’s completely free, initially available on Android smartphones, and focuses on traditional (terrestrial / live) radio rather than on-demand streaming music.
The idea: an app that provides streaming access to more than 30k live-radio stations – a bit like existing app TuneIn – but with the ability for people to identify tracks as they play and save them to their collections in Deezer’s main app.
For now, the app is only available in the UK, with an iOS version due to launch there soon. “Gone are the days of thinking it’s too late to get the song you just heard on the radio, and now with just a quick tap you can add it straight to your library,” said Deezer’s product manager Olivier Miljeu. It’s an interesting idea, especially as streaming services are keen to attract more listeners away from radio and towards their on-demand services.