Job Title: Director of Connected Fans Strategy
Location: Los Angeles or New York
Connected fan relationships are at the core of mtheory’s artist development strategy. We are seeking a highly curious individual to help lead us in identifying the core principles around the connected fan relationship – including knowing who the fans are, identifying segments, understanding actionable data points, leveraging tools that move fans through the conversion funnel, and helping develop macro strategies that power direct to fan communication. The ideal candidate will pair great marketing instincts with the eagerness to explore new platforms and technologies that can help optimize our initiatives.
Mtheory is an artist development, marketing, strategy and operations infrastructure designed for artist managers. In a rapidly evolving industry landscape, managers have become increasingly important to supporting artists in managing successful artist careers. In particular, managers have been required to play a much more active role in the artist development process. To address this challenge, Mtheory was formed to provide managers with the additional manpower and specialized knowledge required to be successful. Mtheory currently works with approximately 25 artist managers, representing over 100 artists across a diverse range of genres. Our clients represent leading artists such as Twenty One Pilots, Skrillex, Major Lazer, A$AP Rocky, Goldlink, Zedd, The xx, FKA Twigs, Dillon Francis, Diplo, Flume, Galantis, and many others.