Since it was founded in 2018, Norwegian music firm Arctic Rights Management has built a roster of 30 songwriters and artists, while also representing various publishing catalogues.
The company has just announced a milestone: more than 2.5bn streams of the top 100 songs that the company represents. There are some songs doing lots of the heavy lifting here: songwriter Caroline Ailin co-wrote ‘New Rules’ by Dua Lipa, which has been streamed more than 1.1bn times, for example. “It has taken about seven years to get Caroline Ailin where she is today, and her work with Dua Lipa is of course a big contributor to the many millions of streams, but we also see that music with Norwegian lyrics have a large impact as well,” said co-founder Kai Robøle, in an interview with Music Norway. “Even though a majority of streams and income comes from our biggest international hits, we are very excited to see the diversity of songwriters and artists that succeed,” added co-founder Erik Brataas.
Tools: platforms to help you reach new audiences
Tools: Kaiber
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