It’s a busy time for music-VR startup MelodyVR, with its smartphone app having just launched. Now it has announced an intriguing content-licensing deal… with Facebook.
“The agreement will see MelodyVR’s content utilised by Facebook/Oculus for advertising purposes and licenses its exploitation across YouTube, Facebook, Instagram, and via the Oculus Website, for a period of 9 months,” explained MelodyVR.
“As part of the agreement, MelodyVR will receive a license fee which it will in-part, share with the rightsholders whom represent the artists featured within the content.”
Facebook will also be marketing MelodyVR over the coming months as part of the deal. The news came as MelodyVR launched its app in four more countries: Canada, Spain, Italy and Portugal. That’s ahead of its livestream of London’s Wireless Festival this weekend.