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Midem rebrands Artist Accelerator program as Talent Exporter


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Midem’s Artist Accelerator has been a popular addition to the music-industry conference over the last five years: choosing a group of emerging artists each year for a programme of mentorship and networking, as well as live performances during the June event. Now it’s being rebranded as Midem Talent Exporter, which organiser Reed Midem says will be “reorienting its guidance from a mentorship programme to a business approach”.

22 artists will be chosen for this year’s programme, with an emphasis on “export-ready talent” ready to be introduced to agents, promoters, festivals, media, PR, A&Rs, streaming curators and music supervisors.

The call for entries opened yesterday (9 January) with a deadline of 1 March, and artists must have a “dedicated professional supporting team of at least one person” (be that a manager, label or agent) and be represented by a company (like a label, publisher or agent) among other requirements. There’s also a “no sampling” rule which seems a little strange, coming after a year in which the industry’s breakout hit (‘Old Town Road’) featured a prominent banjo sample from an old Nine Inch Nails track. Anyway, you can read the full details and apply here.

Stuart Dredge

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