MMF and YouTube reveal managers for their 2020 accelerator


The Music Managers Forum (MMF) and YouTube have announced the list of 20 managers who’ll be taking part in their UK-focused accelerator programme this year.

The chosen 20 represent 66 artists, songwriters and producers between them, with the MMF stressing their diversity on several grounds: “Over half the group are based outside London. 40% are female, and 50% are from BAME backgrounds,” it announced.

The 12-month programme will offer each manager up to £15k in financial support, training sessions (disclosure: Music Ally is one of the providers of those alongside CMU Insights) and mentorship.

“These people are already playing a linchpin role in British music. They’re supporting 66 of our most impressive and progressive music makers, and going forward we want them to add to these rosters and empower their clients to the greatest possible success,” said the MMF’s accelerator programme manager Paul Bonham.

Written by: Stuart Dredge