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Viagogo completes StubHub acquisition but integration must wait


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The biggest secondary ticketing merger in history is now done and dusted, with Viagogo having completed its $4bn deal to buy eBay’s StubHub. But wait, hasn’t the deal been paused on the order of British regulator the CMA? Not quite: what’s been paused is the integration of the two companies: they’ve got to keep everything (management, technology etc) separate until the CMA completes its investigation into the merger. That hasn’t been an obstacle to announcing the completion of the deal, though.

“The two businesses, Viagogo and StubHub, will remain separate globally in line with the recent order from the CMA until their examination into the deal is complete,” said Viagogo MD Cris Miller in a statement to Billboard.

Stuart Dredge

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