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Ragya hopes to find streaming niche with Indian classical music


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We’ve written a lot about the big Indian streaming services like Gaana and JioSaavn, as well as emerging startups like Flutin. Now there’s a new name for the latter group.

Ragya is a streaming service focusing just on Indian classical music: specifically ‘ragas’ designed to be played at specific times of the day.

“We launched the current version of this app last year, and the idea of providing music according to the time of the day proved really popular. It gives listeners a curated experience,” its founder, Aditya Dipankar, told Indian newspaper The Hindu. “We couldn’t find an app, so we thought we might as well make one for ourselves.” Ragya is available as an Android and iOS app, with a freemium model: people can listen to a limited catalogue for free, or pay a monthly or annual subscription to unlock its full collection.

Stuart Dredge

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