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Drop it like it’s Brots: startup swipes right on music discovery


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Dating app Tinder’s swiping interface has long been applied to other kinds of apps and services, music included – we wrote about Next in 2014 and Fab·fm in 2016 as two examples. The latest startup to apply the functionality of Tinder to music is Brots. It’s an app where listeners play 30-second clips of new acts where they can swipe left (to reject) or right (to like) their tracks. It also has a Songkick-like feature to alert people when any of the artists they’ve liked are playing in their local area. There’s even a social element: the app will also show people nearby who like the same music.

“We’ve focused on proving to the emerging artists’ community a product that gives them the possibility to get visibility and feedback without any knowledge in marketing,” wrote co-founder Alessandro Marin in a thread about the app on Product Hunt. “At the moment, promoting music is free, but we are planning different plans to give to artists a platform to track stats and be reached from labels and venues.”

Eamonn Forde

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