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2020 is increasingly looking like a washout for music festivals, with even those postponed to autumn now looking extremely dicey given that large public events are expected to be one of the last things to return post Covid-19.

However, plans are afoot for 2021, and those include continuing some of the work that was happening before the pandemic around making festivals greener and more sustainable.

Green Europe Experience is an initiative worth keeping an eye on in that regard. Pollstar has profiled this European Commission-funded partnership between four festivals and two non-governmental organisations (NGOs), and its plans for a three and a half-year project focusing on the concepts of ‘rethink, reduce, re-use, repair, refurbish, recover, recycle’.

“We are more than convinced that we will develop a blueprint not only for fellow festival organizers, but also for the circular approach in other fields of action,” said Holger Jan Schmidt, one of the participants in the project.

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Music Ally's Head of Insight

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