generic music image 2

Veeps! Another new livestreaming startup for artists? Actually, no, this one’s been around since 2017, and was founded by Benji and Joel Madden from rock band Good Charlotte.

It’s a platform for ticketed livestreams, and the latest artist to sign up is a biggie: former One Direction star Liam Payne. He’s going to be launching a series of ticketed livestreams on Veeps, starting on 17 July, with fans able to pay what they want (well, above a minimum spend of $10) to watch a fully-produced, full-band show broadcast from a music venue.

And, as with other platforms, there’s the promise of interactivity during the set: “Using a series of special effects and features, Liam will be uniquely equipped to interact with his audience during the show,” explained the announcement.

Spotify is also involved: the first show’s tickets will be presold to Payne’s keenest fans via the streaming service’s Fans First program.

Music Ally’s next Learn Live webinar will help you build the strategies for artists to thrive in new international markets!

Music Ally's Head of Insight

Leave a comment

Your email address will not be published. Required fields are marked *