If you’re a regular reader of Music Ally, you may have spotted that we have some Animal Crossing fans on the team.
We’ve seen a couple of music marketing campaigns make use of the latest version of the game, Nintendo Switch title Animal Crossing: New Horizons – pop artist Alice Chater turning her music video outfits into in-game clothing for fans to wear, for example.
Now Billboard has news of how Japanese group Mrs. Green Apple celebrated their fifth anniversary by creating an Animal Crossing island themed around their career so far.
【メンバー来島🏝🧳】
なんと!メンバーがミセス島に遊びに来てくれました🛩🍏💫
マイデザインも気に入ってくれたご様子🧵🧶ミセス島ご招待企画の応募締切は本日まで!
皆様からのご応募お待ちしております🙌🌲詳細は以下ツイートをご確認ください。
≫ from STAFF#あつまれミセス島#あつ森 https://t.co/r0lrHtkiKT pic.twitter.com/djcdNIPZUU
— Mrs. GREEN APPLE (@AORINGOHUZIN) June 28, 2020
“Over 10,000 fans applied for a chance to become one of the 30 visitors allowed to explore Mrs. Island for a limited time. The lucky players were able to check out the CD jackets of all of the band’s releases as well as the members’ apparel from the official photos from each era, tucked into each house designed to match those photos,” it explained.
The codes for the fashion designs have also been released for fans who didn’t get to visit:
【マイデザイン配布🎨】
「ミセス島」ご招待企画
ご参加いただきありがとうございました🎉本日より
・アーティスト写真衣装25種
・「5 COMPLETE BOX」
・『5』Limited Edition Tシャツ
マイデザインを配布させて頂きます🙌是非使って下さいね👔
≫ from STAFF#あつまれミセス島#マイデザイン pic.twitter.com/MiyY6ja9R5
— Mrs. GREEN APPLE (@AORINGOHUZIN) July 2, 2020