The Music Managers Forum (MMF) is teaming up with YouTube Music once again for its Accelerator Programme for Music Managers in the UK.

Applications open today for the scheme’s 2021 cohort, which will be its third year. It’ll offer 12-month grants of up to £15k as well as training and other support.

The MMF has also updated its stats on the previous years. 45 managers have taken part in the scheme so far, representing more than 130 artists. Over its first 18 months, the MMF estimates that the scheme has helped those managers generate £2.3m for their clients.

Meanwhile, 38% of its 2020 intake earlier this year were women, and 52% from BAME [Black, Asian and Minority Ethnic] backgrounds. Disclosure: Music Ally has been a business support partner for the accelerator.

Music Ally’s next Learn Live webinar will help you understand what’s required for artists to thrive in new international markets!

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Stuart Dredge

Music Ally's Head of Insight

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