foundryfest

YouTube Music’s #SOSFest last weekend has so far raised more than $1.8m to support NIVA’s campaign to support independent music venues in the US.

The company is already planning its next online festival though: it’s called #FoundryFest, and will be an “on-demand video series” rather than a full-on livestreamed event. It’s focusing on artists who took part in YouTube’s Foundry program for early-stage musicians, the success of which is shown with the roster of now-stars taking part.

Dua Lipa, Beabadoobee, Arlo Parks and Rina Sawayama will be among the artists contributing performances, premieres and interviews for the event today (23 October). There’s also a fundraising element: the Save our Stages campaign again, but also the Equal Justice Initiative and other charities, using YouTube’s donations feature.

Music Ally’s next Learn Live webinar will help you understand what’s required for artists to thrive in new international markets!

Avatar photo

Stuart Dredge

Music Ally's Head of Insight

Leave a comment

Your email address will not be published. Required fields are marked *