taylor swift folklore

Remember in August 2019, when Taylor Swift talked about when the block on her re-recording her back catalogue would elapse?

“My contract says that starting November 2020, so next year, I can record albums one through five all over again,” said Swift at the time. “I’m very excited about it. I just think that artists deserve to own their own work.”

And now here we are in November 2020, and Swift’s fans certainly haven’t forgotten. Cue a #TaylorIsFree hashtag all over Twitter and Instagram.

Swift herself has yet to comment (she’s focusing on getting the vote out in the US this week). If and when she re-records the albums, which range from her eponymous debut in 2006 to ‘1989’ in 2014, it’ll be fascinating to watch.

First, to see whether they’ll be note-for-note recordings or updated musically (and lyrically?), and second, to see what the release strategy is. Not to mention the impact on the existing recordings.

Music Ally’s next Learn Live webinar will help you understand what’s required for artists to thrive in new international markets!

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Stuart Dredge

Music Ally's Head of Insight

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