hatsune miku kickstarter

Long before Riot Games started creating virtual artists like K/DA and Seraphine, Japanese avatar star Hatsune Miku was playing stadium gigs.

Now her creators are working on a big virtual concert based on her ‘Miku Expo’ tours. It’s called Hatsune Miku Expo 2021 Online, and will be a free show with at least 10 songs.

Why ‘at least’ though? Well, the event is being crowdfunded on Kickstarter, with stretch goals that could add up to four more songs to the setlist.

Just a couple of days after launching, creator Crypton Future Media has already zoomed past its funding goal of ¥2.5m (around $23.8k), with rewards starting at ¥1,000 to have your name in the end-roll credits and get a VIP newsletter.

More expensive tiers add music downloads, video footage and merchandise, and for fans who really open their wallets, photo shoots with Hatsune Miku and the chance to request songs.

Music Ally’s next Learn Live webinar will help you understand what’s required for artists to thrive in new international markets!

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Stuart Dredge

Music Ally's Head of Insight

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