Damir Khabirov / Shutterstock

Research firm Omdia has published its latest predictions for the virtual reality market claiming that 6.4m consumer VR headsets will be sold in 2020, with their owners spending $1.1bn on content.

The company reckons that by 2025, 45m VR headsets will be actively used by consumers, who’ll spend $4bn on content that year.

All good, although we’ve been bitten by analyst forecasts before in this space: in 2016 another firm, CCS Insight, boldly predicted that there would be 72m smartphone VR headsets sold in 2020 – yet that entire category has since slumped. That said, Omdia is fairly conservative compared to yet another research firm, Juniper Research, which has just put out some figures claiming consumer VR content will be worth $3bn in 2020, not the $1.1bn claimed by Omdia.

Image by Damir Khabirov / Shutterstock.com

EarPods and phone

Tools: platforms to help you reach new audiences

Tools :: We Are Giant

With “fan communities” being on every artist’s team’s mind, we’re fans of the fact that…

Read all Tools >>

Music Ally's Head of Insight

Leave a comment

Your email address will not be published. Required fields are marked *