TikTok is launching a new feature described as its ‘music hub’ in the UK, which it says will help people to see which tracks, artists and playlists are currently trending on the service. It will be accessed from TikTok’s ‘Discover’ screen, and people will also be pointed in its direction if they search for music within the app.

Besides showcasing trending music and artists, the new hub will also highlight prominent artists who’ve just joined TikTok, popular hashtag challenges, and livestreams involving musicians.

Girl in Red, Shy Girl, Ashnikko, Dua Lipa and Bonnie Tyler (!) are among the artists being featured this week for the hub’s launch, alongside TikTok’s wider ‘We Are Here’ campaign celebrating International Women’s Day.

Music Ally’s next Learn Live webinar will help you understand what’s required for artists to thrive in new international markets!

Avatar photo

Stuart Dredge

Music Ally's Head of Insight

Leave a comment

Your email address will not be published. Required fields are marked *