Spotify has added some more social features to its service, although they’re focused on how people share music and podcasts out externally.
Spotify’s ‘canvas’ videos – the looping clips that artists can upload to play while people listen to their tracks – can now be shared to Snapchat as well as to Instagram stories. People will also be able to preview how the canvas video will look before sharing it in those apps.
Meanwhile, Spotify has also added the option to share podcasts using timestamps: linking to a specific moment within a podcast episode, rather than just to an overall show. That’s nice, although we wonder if there is potential for Spotify to go further and let listeners share actual clips from shows – a feature introduced by podcasts app Overcast back in 2019.
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…