Mobile karaoke is big business in China, but what about in the west? One of the main apps has just revealed its latest figures. Yokee Karaoke says it has more than one million monthly users who have recorded more than 500k hours of user-generated content over the last year. The app has also grown its catalogue of licensed songs to more than 100k.

Another figure: 100m. That’s how many times the Yokee Karaoke app has been downloaded, which means a conversion rate of 1% to monthly users – albeit we’re comparing downloads to users here, which is a bit apples and oranges. Anyway, the company is continuing to add new features, the latest of which is called ‘Music Clips’ to help people shoot videos to accompany their karaoke recordings.

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Stuart Dredge

Music Ally's Head of Insight

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