News

Behind The Campaign: Daði Freyr

July 28, 2021
Tags:

Daði Freyr was supposed to be Iceland’s entry for Eurovision 2020 and his track ‘Think About Things’ had already gone viral ahead of the event. AWAL had picked up on him before the competition was due to happen – so when Eurovision 2020 was cancelled they all worked on ways to bridge into Eurovision 2021...

The full article is available to our subscribers only.
Login

Subscribe

(where there are options for monthly, twice-yearly, annual and trial subscriptions)
Written by: Eamonn Forde

The digital marketing guide: expert insight, case studies, fresh approaches, and overlooked opportunities.

Go to Sandbox
Read More

The Sandbox Guide to… Marketing in 2023

Music Ally kicked off the year by asking 30 of the music industry’s leading lights what – in the wide world of digital music marketing – they were looking forward to in 2023.
January 25, 2023
Read More

Behind The Campaign :: Shinedown

Shinedown released Planet Zero, their seventh studio album, in June 2022. To build their profile in the UK, Blackstar Agency were brought in to explore ways to connect them with new audiences.
January 25, 2023

Jobs

The latest and best jobs in the global music industry

Read more

Junior Programme Manager – Abbey Road Red – London

Label Manager – LuckyMe – London

The Music Ally Focus Podcast

Brief, deep analysis of essential music business stuff: every week, in about 20 mins.

Listen now

Music Ally Focus Ep. 89: The best music marketing campaigns of 2022, as chosen by Music Ally's marketing experts

Country Profiles

Essential international guides, packed with data, interviews, strategies, and local insight.

Read country profiles

Czech Republic 2023

United Kingdom 2023

Greece 2023

Tools

Twice-monthly reports on the newest platforms – to help you find a competitive edge.

Read Tools now