The recent racist abuse of England footballers Marcus Rashford, Jadon Sancho and Bukayo Saka after the final of the Euro 2020 tournament sparked a new round of criticism of social networks’ efforts to tackle this challenge – and warnings that they may face new regulation if they can’t do better.
Musicians have also experienced racism, misogyny and other abuse on various platforms, so our industry is watching developments closely too.
Instagram announced its latest efforts yesterday: three features that it hopes will further protect its users from abuse. They include the ability to limit comments and direct message requests during “spikes of increased attention”; stronger warnings when the app thinks someone is about to post “potentially offensive comments”; and a global launch for a ‘Hidden Words’ feature to filter out abusive direct message requests.
Instagram explained the new features here, while accepting that “there’s more to do, including improving our systems to find and remove abusive content more quickly, and holding those who post it accountable”.
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…