It was one of the crop of startups aiming to help artists replace Covid-hit live incomes with paid livestreams. Now the company has closed its Series A funding round of $12m to continue growth that has seen it process more than 1m tickets for events.
Investment firm Forerunner Ventures led the round, with artists including Halsey and Kaytranada, and Spotify’s head of new content initiatives Max Cutler also chipping in. The latter’s involvement is worth noting, as Spotify continues to work on its own livestreaming strategy. “This fundraising round allows us to execute on our ambitious product roadmap, which involves deepening the consumer social experience, and on the supply-side, opening up the platform,” said CEO Arjun Mehta.
Halsey isn’t just investing: they’re also playing a concert on Moment House early next week.