We wrote about startup Fanbase in May: it’s an app for musicians, influencers and other creators to create paywalled superfan communities, with a mixture of subscriptions and tips. Snoop Dogg, Charlamagne Tha God and Chamillionaire are among the artists using it.
Now the company has announced plans for a new feature called ‘Flickz‘, which it is describing as a “short-form video and music editor… allowing Fanbase users to record short video clips and augment in real-time their personal collections with filters, music and more”.
In other words, its very own TikTok but inside the Fanbase app, so that people can create TikTok-style content for their paying fans.
The new feature is launching in the Autumn, and founder Isaac Hayes III (a producer in his own right, and the son of soul legend Isaac Hayes) said he hopes it will take Fanbase “another step closer to becoming the equitable alternative in the social media landscape”.
In separate news, Fanbase says it has granted equity stakes in the company to its 23-strong ‘Creator Advisory Board’, and has appointed veteran tech and entertainment exec Bill Campbell as its music, growth and Flickz development advisor.
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…