As a company, the first step towards reducing your environmental impact is to understand what that impact is. Now European indies body Impala has teamed up with charity Julie’s Bicycle to build a carbon calculator designed specifically for independent labels.
A who’s who of European indies have already volunteered to support the project, including Ninja Tune and Beggars Group, who earlier this year published their own climate targets and ambitions to become ‘carbon negative’ companies.
“Having a custom-made calculator and a standardised framework for the recorded sector is vital to anyone wanting to track their impact. It will make the work easier and accessible to everyone, taking into account that there’s no one-size-fits-all solution,” said Horst Weidenmüller, boss of label !K7 and chair of Impala’s task force.
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…