We reported yesterday on distributor DistroKid’s non-fungibles move with its plans to get 10,000 artists creating ‘Sellouts’ NFTs.
You won’t find anything about that on the company’s socials any more though: one fast, fierce backlash from artists later, the company deleted its posts. It remains to be seen whether this spells bad news for the initiative itself.
[Update: DistroKid’s spokesperson tells Music Ally that overall, the response from the artist community has been “incredibly positive” and that the launch of Sellouts is on track as planned.]
Elsewhere, new music-related NFT projects continue to spring up. Yesterday, UMG’s 10.22PM label announced a partnership with World of Women to launch NFTs based on artist Kendra Jae. This follows its deal last week to launch cartoon band Kingship with NFTs brand Bored Ape Yacht Club.
Meanwhile, OneOf, the music NFTs firm backed by Quincy Jones, announced plans to sell a one-off NFT including an unreleased demo by Whitney Houston as an auction in December, and Method Man dropped some more NFTs based on the Tical Universe world announced in August as a partnership with TuneGo.
Lots of activity, then, but the backlash to DistroKid’s announcement shows that there is dissent out there that the music industry and NFT firms alike would be wise to listen to, and engage with.
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…