The launch of Sound isn’t this week’s only music NFTs news. Van Ham Art Auctioneers is getting involved in the space with listings of five NFTs based on musicians David Bowie, Björk, Iggy Pop, as well as artist Ai Weiwei and actor Daniel Craig. To be clear, what’s being sold are NFTs based on photos of these people taken by snapper Gavin Evans, with each NFT a “hyperreality sequence” using 300 frames.
Talking of hyperreality sequences: Baby Shark, do-do do-do do-do! Sorry for that earworm. But yes, the famous children’s song has also spawned a line of NFTs. Are we trying to sell blockchain tokens to our preschoolers now? Well, no: this is more part of the trend that has seen internet memes rapidly co-opted into the NFT sector. Sony Music is involved in this one: it worked with the parent company of Baby Shark creator Pinkfong and NFT firm MakersPlace on the six-piece collection. “As a sensation born on the internet, it is a natural progression for Baby Shark to embrace NFTs,” said Pinkfong USA boss Bin Jeong. Is it really? What times we live in..
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…