Spotify is ramping up the live shows scheduled on its Spotify Greenroom live-audio app. It has just announced a deal with Complex Networks to launch four shows on Greenroom, including ones focused on sports, fashion, and wrestling.
The fourth is music-focused: The Complex Rap Show will broadcast on Greenroom on Monday and Wednesday evenings, hosted by DJ Pvnch with an emphasis on New York’s hip-hop scene. A sign of Spotify’s musical ambitions for its Clubhouse rival perhaps, as well as its well-known desire to compete with broadcast radio.
In other spoken-word Spotify news, Joe Rogan’s earnings are making headlines today, after the New York Times claimed that his Spotify deal is worth “at least $200 million, with the possibility of more” rather than the $100m-plus that was reported when he signed the deal in 2020. However much it paid, the consequences of that deal continue to rumble for Spotify – filmmaker Ava DuVernay’s production company Array has cut its ties with the streaming service this month, having signed a first-look deal in January 2021. No shows had yet launched from that partnership.
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…