What do music fans think about the climate emergency in relation to the music industry? Beggars Group wants to find out.
The label is working with Music Declares Emergency and researchers at the University of Glasgow on a study surveying “music fan attitudes on how environmental sustainability affects their music consumption choices”. The BPI, Secretly Group, Involved Group and Key Production are also partners in the study, which will be gathering responses until June this year in the hope of getting the opinions of more than 2,000 fans.
A prize draw including two tickets to see Billie Eilish at London’s O2 Arena is part of the pitch too. You can find the survey here.
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…