Gimme Radio is the startup that offers streaming radio stations focused on metal and country music. Super Hi-Fi is the startup whose tech helps streaming services to sound more like traditional radio stations. Now the pair are partnering in a deal that Gimme Radio says will help it to expand its stations lineup more quickly.
“To create artist and DJ driven shows at massive scale and minimal cost,” as Gimme Radio CEO Tyler Lenane put it, adding that Gimme Radio is planning to expand to stations based on underground hip-hop, techno and jazz “sooner than we dreamed possible” as a result of the deal.
We interviewed Super Hi-Fi about its technology early in its history, in 2019, when its system was capable of mixing tracks into one another, while dropping in radio—style branding stings, announcements of artist names and track titles, and interview clips.
Since then it has inked deals with Napster, Sonos, 7digital and Tuned Global, while also developing an ‘artificial neural disk-jockey’ (or ‘ANDY’) for licensing to streaming services. Perhaps he’ll pop up playing some deep jazz cuts as part of Gimme Radio’s expansion…
Tools: platforms to help you reach new audiences
Tools :: Wyng
Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…