We’ve been writing regularly about the emergence of ‘text-to-image’ AIs that can create images based on text prompts. There is also work going into text-to-video AIs, while AI music startup Mubert also has a text-to-music system out in the wild. Now there’s another branch to think about: text-to-playlist AIs.
The first that we’ve seen is called PlaylistAI – Playlist Maker, which has been released as a free iOS app. It promises to create playlists for Spotify and Apple Music based on “AI prompts, images, videos, and your most-listened-to music”. It’s the first part that’s interesting. “Enter a prompt like ‘Early 2000’s pop music’ or ‘Playing board games on a rainy day’ and AI will make the perfect mix,” is the claim.
The business model is in-app subscription: £2.99 a month for a ‘Pro’ mode with unlimited playlist creation, custom app icons and themes, and the ability to remove watermarks from cover images.
However, we’d be very surprised if the big streaming services weren’t already thinking (and indeed, working) on similar conversational playlist-creation technology – it’s the logical step on from what several already do with their voice assistants (‘Alexa, play music for x…’) after all.