Apoki is a virtual artist who was created by Afun Interactive in South Korea. There were several attempts to get her off the ground, but the project was struggling to connect for a variety of reasons. A partnership with Sony Music Japan, however, gave the campaign a number of boosts, not least enabling a brand […]
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EarPods and phone

Tools: platforms to help you reach new audiences

Tools :: Wyng

Through Music Ally’s internal marketing campaign tracking, we’ve recently discovered an interesting website by the…

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