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Music Ally Japan
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Call for entries :: Music Ally Sandbox Marketing Campaigns of the Year 2022
Every December, our final Sandbox report of the year highlights the best, most original and most impactful music marketing campaigns from around the world.
October 24, 2022
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YouTube signs up Taylor Swift for latest Shorts campaign
Unsurprisingly, the big global DSPs are rolling out their big marketing guns for Taylor Swift’s new album ‘Midnights’.
October 24, 2022
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Substack says it’s more than just a newsletters platform
Co-founder Hamish McKenzie pointed out that the platform also supports podcasts, videos and audio narrations.
October 17, 2022
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Twitch drops exclusivity rules for livestream partners
Until now, people who'd achieved 'partner' status on Twitch were subject to some exclusivity requirements in terms of livestreaming.
August 24, 2022
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TikTok gets three new advertising formats focused on shopping
We know that TikTok is very keen on growing its e-commerce business, and now that includes selling ads built for shopping.
August 18, 2022
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GarageBand adds remix sessions for Katy Perry and Seventeen
Apple is adding more remix sessions to GarageBand, working with artists to provide lessons on how to play with their popular tracks.
August 18, 2022
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Meta adds Reels features and expands Horizon Worlds rollout
Intensifying competition around short videos is spurring a blizzard of new features across TikTok, Instagram/Facebook, Snapchat and others.
August 17, 2022
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Bandsintown launches live-music marketing tools for artists
Bandsintown has long been a popular way for artists to gauge demand for their tours and connect with those fans.
August 17, 2022
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Music NFTs roundup: Aitch x LimeWire, HitPiece, MetaSing…
Filesharing service LimeWire was reborn this year as an NFTs marketplace, complete with $10.4m of token-sale funding and a deal with UMG.
August 11, 2022
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Spotify launches ‘Top 5’ promo for Kendrick Lamar catalogue
Fans can choose five projects from Lamar's catalogue, rank them and then share the results on social apps.
August 11, 2022
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Riot Games launches its third ‘creator-safe’ Sessions album
Besides spawning a roster of virtual artists, League of Legends publisher Riot Games has been building itself a music compilations business.
July 12, 2022
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Post Malone to kick off Meta’s ‘Horizon Block Party’ VR series
Fresh from merging its Horizon Venues VR events app into its Horizon Worlds service, Meta is kicking off a new series of VR performances.
July 7, 2022
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