marketing

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Sandbox issue fifty-four: Pinterest-ing for music?

Lead: Pinterest-ing for music? We take a look at the latest online property that’s creating a buzz amongst social media users.
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Sandbox issue fifty-three: Does Facebook really Like music?

Lead: Does Facebook really Like music? Sandbox talks with Facebook’s director of strategic partner development, Karla Geci about the social networking giant’s involvement with music.
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Sandbox Issue Fifty-Two: Google + Creating Closer Circles With Music

Lead: Google+ creating closer circles with music? Examining the potential relationship the music industry could benefit from having with the search giant’s social network.
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Sandbox issue fifty-one: Japan: a digital marketer’s overview

Welcome back to the first issue of Sandbox for 2012. Lead - Japan: a digital marketer’s overview
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Sandbox issue fifty: The most innovative campaigns of 2011

We asked some leading UK record labels and music companies what they thought was their most successful or innovative digital campaign of 2011 and their responses make up this issue.
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Sandbox issue forty-nine: Getting the most from your superfans

Getting the most from your superfans – how do you identify and engage with those extra-devoted fans?
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Sandbox – Issue 48: Getting heard on Spotify

Welcome to Sandbox – Issue 48 This fortnight: – Getting heard on Spotify: our lead looks how digital marketers can use the service to promote their artists and releases in interesting ways – Our Campaigns...
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Music Ally Report : More than a geek thing

- Lead: EMI and The Echonest - Interview: Drew Larner, CEO of Rdio - Startups: Boom.fm, Playground Sessions and MixPixie - Market profile: Netherlands - Comment: Terry Goetz, ParkVu
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Sandbox issue forty-seven: Standing out from the crowd on SEO?

SEO, search engine optimisation, Alice Cooper, Justin Bieber, Nirvana and Will Knox, The Green Children, Facebook music sales widget, Getonic - Social music tool, Tracks.by, Google analytics, Repudo, Kwestr
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Sandbox issue forty-six: Ad nauseam?

Welcome to Sandbox - Issue 46 - Online advertising and what it means for digital music marketers. - Campaign Focus: Nirvana’s Nevermind – 20th anniversary - Tools: MusicStore for Facebook from CD Baby and ChatWithTheBand. -...
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Sandbox issue forty-five: Taking a measurement on analytics

- Taking a measurement on analytics - Campaigns: Blubrain, Will.I.Am, Zynga, Bitter Ruin - Campaign Focus: Professor Green - Tools: YouTube's Playbook for video success - Feature: RockStar Motel
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Sandbox issue forty-four: Turning the digital page on music magazines

- Turning the digital page on music magazines - Digital campaigns: Androp, Hatsune Miku, Kasabian, The Pierces, Ministry of Sound, Bon Jovi, Ed Sheeran and Adele - Speculations around Facebook's F8 developer conference -...