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Target chuffed with live Gwen Stefani music video

One of the most buzzed-about moments in the Grammy Awards last weekend happened in a commercial break: a four-minute live video from Gwen Stefani for her single ‘Make Me Like You’ – as in filmed and broadcast live –...
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David Bowie Blackstar turned into Instagram mini-series

David Bowie’s final album ★ (or ‘Blackstar’) is being reinterpreted as a 16-episode series for Instagram. The company responsible is InstaMiniSeries, which makes episodic programmes for Instagram, and was given...
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Snapchat on-demand geofilters could be used for live music

Snapchat has a new feature: the ability for people – individuals and businesses alike – to create their own “on-demand geofilters” to be used in snaps taken in a specific location. The geofilters are graphics and...
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Apple Music to stream live concert by The 1975

Apple’s latest move into original music concert is a live concert by The 1975, which will be broadcast on Apple Music this Thursday (25 February). The band will be playing on a rooftop in Los Angeles, although 9 to 5...
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Facebook adds new metrics for video viewing

As Facebook ramps up its competition with YouTube for video viewing, the social network is making some new metrics available to video publishers – musicians and labels included. Besides being able to see how many unique...
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Boy-band Emblem3 launch new album in their own app

Emblem3 are a boy-band that made their name on the US X Factor back in 2012, and went on to top-10 chart success with their debut album. Their latest album is launching in an interesting way though: exclusively in the...
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Spotify tempts potential subscribers with free Chromecast

Spotify has tried a number of tactics to persuade its free users to become paying subscribers – most famously its $1-for-three-months offer. Its latest idea is bundling in some hardware: a Google Chromecast dongle for...
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Minecraft gets a $29.99-a-month physical subscription service

While the music industry continues to debate the potential to charge more than $9.99 (or, alternatively, less) for a streaming subscription, popular game Minecraft is going in high with its new subscription service: $29.99...
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Report: Apple funded Drake’s ‘Hotline Bling’ video

Apple has recently funded a series of virtual-reality videos for bands including Muse and U2, while it also paid for the film-length documentary of Taylor Swift’s last tour. Now tech-news site Recode claims that Apple...
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OK Go explain why they chose Facebook to debut new video

We reported last week on the launch of the latest branded OK Go music video, and the fact that it was distributed through Facebook rather than YouTube. Now the band have been explaining why. “With each video, we're trying...
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Kanye West finally drops his new album

At last: you can stop reading tweets and clickbait articles about the new Kanye West album, and actually listen to it. Fresh from a controversy around a lyric about Taylor Swift – West says she approved it, her spokespeople...
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Tidal says 20m people tried to watch Kanye West album launch

Yeezy 3 last night was part album launch for Kanye West’s ‘The Life of Pablo’ and part fashion show. The event took place at Madison Square Garden in New York, but was streamed live on Tidal to fans who couldn’t...