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Portable media players

Portable music players to increase from 10.3m units in 2004 to 65.6 million in 2010. Adoption rate will decline by 2006
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23%

23% US mobile owners have downloaded a ringtone, 78% of whom paid. While 6% have downloaded a whole song
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Sales

Mobile and online music currently accounts for 5% of total revenue, and will double every 6 months for several years. Mobile to overtake online
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Handsets

Sales of mobiles to hit 1bn by end 2010. 40% of world will own one. 1 in 5 will be smartphones by 2008
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Handsets

LG Telecoms (korean operator) predicts that phones will become dominant entertainment device within 3 years
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Content

Global mobile content market will be USD$42.8. mobile music will be USD$11.6bn by 2010
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Sales

Global online music market to hit USD$2 bn by 2010. Total online music (subscription, physical, dl) USD$6bn by 2010
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Sales

Digital downloads & subscription to hit USD$1bn by 2007
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Video

Mobile subscribers purchasing mobile video content to increase from 1.1m in 2005 to 30m in 2010.
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Sales

Mobile full-track music market to rise to USD 1.2 billion in revenue and over 50 million full-track customers and subscribers by 2009.
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TV

65 million mobile TV subscribers by 2010
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3G

3G penetration to reach 50% in 2010. Ringbacks to 717m Euros. Personalisation will grow to 13% of data revenue