partner content

Partner Content is created by brand partners in liaison with the Editorial Team. While this content is not written by us, we work closely with Partners to ensure that it adheres to the same levels of quality, thoughtfulness, and usefulness as our own work.

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Credit where it’s due: transforming poor music credit metadata by putting creatives in control

The below post – by Kyran de Keijzer, Co-founder and CPO of Muso.AI – is Partner Content. At Muso.AI, we’re delivering lifetime, greatest-of-all-time, big data energy type of analytics that get creatives motivated to...
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Rock ’n’ yule: charting the Christmas music peak with Last.fm data

This article from Last.fm is Partner Content. Christmas, the cliché runs, starts earlier every year. Shops, apparently, push out their Christmas stock earlier and earlier and everyone is giddy with festive delight even before...
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Spotify for Artists Marquee: made for marketing music to the right listeners

This article on Spotify for Artists Marquee is Partner Content. Marquee by Spotify for Artists is a powerful marketing tool – ideal for artists, managers, and labels to promote their new releases. Marquee is specifically...
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Listen and learn: understanding uneven album consumption

This article from Last.fm is Partner Content. How much of a classic album do you actually listen to? It turns out that even the most loftily-held LPs have a surprising number of tracks that modern listeners tend to skip en...
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Spotify 2022 Artist Wrapped: making the most of your remarkable year

This article on Spotify Artist Wrapped is Partner Content. With the year coming to a close, it’s time for artists to look back on all the progress they have made in 2022. Today, Spotify has launched 2022 Artist Wrapped,...
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K-pop’s global rise: a series of well-planned explosions rather than a single big bang

This article from Last.fm is Partner Content. Most eruptions in pop music happen over a long period of time rather than immediately. ‘Heartbreak Hotel’ was Elvis’s first US number 1, but his sixth single (albeit his...
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Last.fm is 20: VP of Product Michael Horan on Last.fm’s 20 years in music-tech – and the future of data in the music industry

This article from Last.fm is Partner Content. The Music Ally Focus Podcast recently welcomed Michael Horan, VP of Product at Last.fm, which is just about to hit a remarkable milestone: 20 years as a music tech company. In...
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“It’s like having a focus group for each track”: how a sea-change in A&R and music discovery is leveling the playing field for artists

This is a post by Andreea Gleeson, Chief Executive Officer of TuneCore (pictured), who writes about what she sees as a “sea change in A&R” – how artists are now testing and releasing songs through the new musical...
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Tuned Global talks telcos, wellness and local streaming growth

For B2B music company Tuned Global, years of hard work on its technology platform and music offering have been paying off in 2020 and 2021 so far. "We've had a great last year: we've almost doubled as a business," says...
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Nas uses AudioMob and speaks directly to gamers to promote 14th studio album “King’s Disease II”

This is a Partner Content post by Christian Facey, CEO at AudioMob. Nas quickly became one of my favourite rappers when I was a teenager – I remember mimicking Rhythm Roulette with friends when I was learning to produce...
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Big Bang Reads: How a Canadian Punjabi hip-hop song became Spotify India’s biggest hit

Big Bang Music is writing a series of guest columns for Music Ally’s readers to help you understand the latest trends in India. In this latest piece, Music Ally contributor Amit Gurbaxani explains how a Canadian Punjabi...
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Study: The State of Live Music Fandom

More than a year after music stages went dark, the live music business is poised for a comeback this summer and fall. With some of the largest festivals and tours announcing their line-ups and dates, and tickets selling...