Tag: advertising

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AI Music debuts AI-powered ‘sympaphonic’ audio advertisements

We wrote about British startup AI Music’s recent launch of its first consumer app, which lets people try out its AI-powered ‘shapeshifting’ technology to remix songs. However, it’s also putting its tech to another,...
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Spotify to crack down on listeners using ad-blocking tools

Spotify’s latest update to its terms and conditions of use was published yesterday (7 February), and one of the new clauses is picking up some interest from tech-news sites. New to the list of forbidden activities for...
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TikTok is testing advertisements in the UK and US

Social-video app TikTok is finally ready to turn on some monetisation features, in the form of in-app advertisements and branded content. Digiday has the story: it spotted an ad for food-delivery app GrubHub earlier this...
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Spotify’s Ad Studio is its fastest-growing advertising channel

Spotify has been banging the drum this week for Spotify Ad Studio, its self-serve advertising platform that launched in September 2017, and is available in the US, UK, Canada and Australia. The company now says it’s Spotify’s...
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Spotify bars ads from right-wing organisation PragerU

Thought for the day: “Women want real men, men they can count on and yes, look up to. No amount of feminist theory will change that.” Or here’s another one: “Intersectionality is a form of identity politics, in...
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Digital Marketing Manager – AWAL – London

We’re looking for a Digital Marketing Manager to join AWAL – Kobalt’s recordings division and work with our incredible and growing roster of emerging and already established talent from all over the world. Based...
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YouTube doubles up on advertising with new ‘ad pods’

Music Ally’s latest market profile focuses on Italy, which has just reached a notable music-streaming milestone.
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iHeartMedia buys advertising-tech company Jelli

Music Ally first wrote about US startup Jelli way back in June 2009, when it launched a service that enabled listeners to ‘take over’ radio stations by voting online for what songs they should play next. By 2012...
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2018 could be a $100bn year for digital advertising in the US

PricewaterhouseCoopers has published its latest report for ad-industry body the Interactive Advertising Bureau (IAB) tracking US digital-advertising revenues in the first half of 2018. The key figures: digital ad revenues...
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Sandbox Issue 215: ‘Boxing Clever. Sandbox Summit Special Issue

In a break with tradition, this issue of Sandbox is a wrap up of our recent Sandbox Summit in London. Inside, we have reports from every panel, every keynote and every presentation – going into detail on what was covered...
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Facebook accused of misleading advertisers over growth in video usage

After the Cambridge Analytica scandal, a new problem has come knocking at the door of Facebook. Online marketing agency Crowd Siren is taking legal action against the social networking and, based on reviewing 80,000 pages...
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eMarketer breaks down US digital-video advertising predictions

Research firm eMarketer has published its latest predictions for digital video advertising in the US, which includes a new number for YouTube. “This year, YouTube will generate $3.36 billion in net US video ad revenues,...